{"id":13962,"date":"2025-11-05T15:59:16","date_gmt":"2025-11-05T15:59:16","guid":{"rendered":"https:\/\/online-translation.dk\/when-multilingual-translations-require-more-than-words\/"},"modified":"2026-01-11T11:06:04","modified_gmt":"2026-01-11T11:06:04","slug":"when-multilingual-translations-require-more-than-words","status":"publish","type":"post","link":"https:\/\/online-translation.dk\/en\/when-multilingual-translations-require-more-than-words\/","title":{"rendered":"When multilingual translations require more than words"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13962\" class=\"elementor elementor-13962 elementor-13688\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb944c3 e-flex e-con-boxed e-con e-parent\" data-id=\"2fb944c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-26c77e1f e-con-full e-flex e-con e-child\" data-id=\"26c77e1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-067be55 elementor-widget elementor-widget-html\" data-id=\"067be55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Z9a02oTgaLY?rel=0&amp;si=AWzpK_2z5we_nbMp\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-743c84b6 elementor-widget elementor-widget-text-editor\" data-id=\"743c84b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"216\" data-end=\"437\">Multilingual translation isn&#8217;t just about swapping words from one language to another. It&#8217;s about understanding <strong data-start=\"334\" data-end=\"367\">culture, audience and context<\/strong> &#8211; and making sure the message is received in the way it was intended. <\/p>\n<p data-start=\"439\" data-end=\"630\">At <strong data-start=\"443\" data-end=\"465\">OnLine Translation<\/strong>, we have years of experience helping companies communicate across languages and cultures &#8211; from a few markets to a global presence.<\/p>\n\n<h2>1. From 3 to 24 languages &#8211; one customer&#8217;s growth journey<\/h2>\n<p data-start=\"608\" data-end=\"859\">Multilingual translations can be a key part of a company&#8217;s growth strategy. As Diane explains: <\/p>\n\n<blockquote data-start=\"861\" data-end=\"1052\">\n<pre data-start=\"863\" data-end=\"1052\">\"We had a customer who initially needed translations in 2-3 languages. After a while, they grew and suddenly we were translating into 24 languages. It was exciting to follow the development and see how the language work kept up with the company's growth\"<\/pre>\n<pre data-start=\"863\" data-end=\"1052\"><span style=\"color: #993300;\"><em>- OnLine Translation<\/em><\/span><\/pre>\n<\/blockquote>\n<p data-start=\"1054\" data-end=\"1281\">As a company expands its markets, it requires consistent, professional and culturally appropriate communication &#8211; whether it&#8217;s technical manuals, websites or marketing materials.<\/p>\n\n<h2>2. Cultural understanding is key<\/h2>\n<img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-4433 size-full\" src=\"https:\/\/online-translation.dk\/wp-content\/uploads\/flersprogede-billede-post.webp\" alt=\"\" width=\"1920\" height=\"1082\">\n<p data-start=\"1334\" data-end=\"1474\">Multilingual translation is all about <strong data-start=\"1335\" data-end=\"1359\">understanding the target audience<\/strong>.<br data-start=\"1360\" data-end=\"1363\">Language is closely linked to culture, and small differences in word choice, tone or tone of voice can have a big impact.<\/p>\n<p data-start=\"1479\" data-end=\"1715\">A concrete example from our work is a <strong data-start=\"1523\" data-end=\"1544\"><a href=\"https:\/\/online-translation.dk\/en\/translations\/voice-over\/\"><span style=\"text-decoration: underline;\">voice-over assignment<\/span><\/a><\/strong> where a client wanted female voices in Middle Eastern languages.<br data-start=\"1605\" data-end=\"1608\">This was important for the message to be received correctly in relation to the target audience and cultural norms.<\/p>\n<p data-start=\"1717\" data-end=\"1743\">That&#8217;s why we always ask:<\/p>\n\n<ul data-start=\"1744\" data-end=\"1886\">\n \t<li data-start=\"1744\" data-end=\"1767\">\n<p data-start=\"1746\" data-end=\"1767\">Who is the target audience?<\/p>\n<\/li>\n \t<li data-start=\"1768\" data-end=\"1807\">\n<p data-start=\"1770\" data-end=\"1807\">What is the purpose of the communication?<\/p>\n<\/li>\n \t<li data-start=\"1808\" data-end=\"1886\">\n<p data-start=\"1810\" data-end=\"1886\">How can language best support the message &#8211; culturally and emotionally?<\/p>\n<\/li>\n<\/ul>\n<h2>3. When the target audience is children &#8211; or adults<\/h2>\n<p data-start=\"1937\" data-end=\"2141\">Another important factor is the age and comprehension level of the recipient. If the recipients are children, the language should naturally be adapted to their universe &#8211; with simpler sentences, lighter words and a friendlier tone of voice. <\/p>\n<p data-start=\"2143\" data-end=\"2256\">These may seem like small details, but this is where the good translation differs from the mediocre.<\/p>\n\n<h2>4. We translate &#8211; but we also communicate<\/h2>\n<p data-start=\"2266\" data-end=\"2462\">At <strong data-start=\"2314\" data-end=\"2336\">OnLine Translation<\/strong>, we see translation as much more than words. We see it as <strong data-start=\"2396\" data-end=\"2434\">communication across cultures<\/strong>.<br data-start=\"2435\" data-end=\"2438\">Our goal is that your message is understood correctly &#8211; regardless of language, culture or context. <\/p>\n<strong><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/16.0.1\/svg\/1f449.svg\" alt=\"\ud83d\udc49\">  <span style=\"text-decoration: underline;\"><span style=\"color: #344b6d; text-decoration: underline;\"><a style=\"color: #344b6d; text-decoration: underline;\" href=\"https:\/\/online-translation.dk\/en\/translations\/multilingual-translations\/\">Read more about multilingual translations<\/a><\/span><\/span><\/strong>\n\n<strong>\n<img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/16.0.1\/svg\/1f449.svg\" alt=\"\ud83d\udc49\">  <span style=\"color: #344b6d;\">Contact us to learn more at <span style=\"text-decoration: underline;\"><a href=\"tel:+4576339000\">+45 7633 9000<\/a><\/span> or contact us at <span style=\"text-decoration: underline;\"><a href=\"mailto:online@online-translation.dk\">online@online-translation.dk<\/a><\/span><\/span><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-50f4c058 e-con-full e-flex e-con e-child\" data-id=\"50f4c058\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_offset&quot;:100,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Multilingual translation isn&#8217;t just about swapping words from one language to another. It&#8217;s about understanding culture, audience and context &#8211; and making sure the message is received in the way it was intended. At OnLine Translation, we have years of experience helping companies communicate across languages and cultures &#8211; from a few markets to a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13750,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-13962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-language-insights-from-online-translation"],"_links":{"self":[{"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/posts\/13962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/comments?post=13962"}],"version-history":[{"count":1,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/posts\/13962\/revisions"}],"predecessor-version":[{"id":13966,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/posts\/13962\/revisions\/13966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/media\/13750"}],"wp:attachment":[{"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/media?parent=13962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/categories?post=13962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/online-translation.dk\/en\/wp-json\/wp\/v2\/tags?post=13962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}